Constant Collaboration
How might we make minor changes that will still enhance the user experience? As a team, we were able to achieve this through constant collaboration, stand-ups, prioritization exercises, and testing.
After Beta Launch
73% of users reported being satisfied with the beta app and More than half said their experience with the beta app was better than with the current Vudu app. Account created to paid conversion rates at 24% vs 18%
Even though the initial launch was successful there is always room for improvement, especially for the movie detail page.
Evolution of the Movie Detail Page
